I started work as a freelance designer in 2010, supporting a production team by designing artwork for marketing projects. With each project, I became increasingly interested in digital media, particularly in how content can be displayed and managed on a website. That newfound curiosity led me to explore the fundamentals of front-end development: I learned to build basic web pages with HTML, CSS, and JavaScript, and I was thrilled by the idea that anyone could create their own digital space, bring their designs to life, and connect their story with people online.

That same year, I interned at an events marketing agency, which made me interested to pursue marketing. I landed my first full-time role as a Marketing Executive and since then, I’ve grown my skills across analytics, SEO, paid media, and content by taking a hands-on approach in projects.

Even today, I still carry that same curiosity into my work. I enjoy building digital experiences and campaigns that not only looks or reads great, but one that drive results.